Software Industry Leader Edward Hughes Joins WealthEngine as President
The company prepares for rapid growth in 2020 and releases the next version of its flagship machine learning-based prospect intelligence platform – WE9.2.
January 21, 2020 – Bethesda, MD – WealthEngine, the leading machine learning-based prospect intelligence platform, has appointed Edward Hughes as the company’s new President and member of its board of directors. Hughes will work with WealthEngine’s leadership team to expand deeper into existing markets and enter new ones.
“We are excited to have an instrumental leader like Edward take on the role of our President as we enter our next phase of growth,” said PV Boccasam, CEO of WealthEngine. “Edward brings an amazing track record of successfully scaling multiple Software as a Service (SaaS) companies from the early stages of evolution to going public. His thoughtful and disciplined approach will play a critical role in growing WealthEngine while executing on our customer’s mission.”
Prior to joining WealthEngine, Hughes spent 9 years as the Senior Vice President of Global Sales and Operations at Appian Corp. In this leadership capacity, he integrated strategic processes which enabled the company to boast well over $250M in sales and a $3B+ valuation. In his new role as President, Hughes intends to build and support WealthEngine in similar ways.
“WealthEngine provides organizations with deep insights into their customers and donors, allowing them to know clients in highly-personalized, actionable ways”, said Hughes, WealthEngine’s newly appointed President. “I am excited to work with the WealthEngine team and to drive growth as we deliver exceptional wealth intelligence to the for-profit and non-profit market.”
WealthEngine empowers more than 3000 higher education, healthcare, advocacy, financial services, and high-end luxury brands to capture tens of billions of dollars of money-in-motion™. Fueled by our proprietary WealthSignal™, derived from a trillion data points, our customers measurably improve their campaign lift across fundraising, marketing, and digital engagement with their target audience.
Rooted in machine learning, our WealthEngine 9 cloud-based platform boasts an entirely new user experience to provide wealth, demographic and lifestyle indicators that come together to formulate powerful scores available via API in real-time. The company’s Engagement Science™ platform embeds predictive models, identifies and prioritizes segments, and activates digital audiences so customers know what motivates individuals to save, invest, spend, donate, or bequeath.
WealthEngine is an active participant in Pledge 1%, regularly giving back to the community it serves through time, product and donations. Based in Bethesda, Maryland, the company has offices throughout the US. Learn more at www.wealthengine.com.