Nonprofits looking for their next best donor or luxury goods retailers and service providers looking for their next best customer need not only to know their prospects but also to understand what drives them. Personalization is more than the new marketing buzzword. With millionaires becoming more discerning in their preferences, marketers need to ensure that communication and customer experience is tailored to each customer.

Greater personalization means greater relevance, which leads to better engagement, higher conversions and subsequently lowered acquisition...Read more

Do you have questions on GDPR and what it means for you or your organization? We answered some frequently asked questions to keep you up to date. Check out our infographic below.Read more

With the U.S. Open teeing off, we used the WealthEngine platform to take a look at wealthy golf fans in the New York area and see what they have in common. In less than a minute, we analyzed this group and put together a complete picture of who these wealthy gold fans are. Fueled with these actionable insights, imagine the highly personalized campaigns you could run. Take a look at the infographic below and see how we can help you unleash the power of wealth.Read more

Happy Valentine's Day from WealthEngine. Who are America's most eligible bachelors and bachelorettes? How do the young wealthy singles differ from the older ones?

Curious how we found and analyzed this list? We started by creating a list in WE Prospect of single men and women in the US with a net worth greater than $5MM. Then we used WE Analyze, our predictive lead scoring and analysis platform, to visually see the composition of the singles. The best part? We got all of this information within minutes.Read more

WealthEngine has you covered.

With over 35 integrations and counting, WE makes it easy to add wealth intelligence to your business processes. WE is integrated with leading providers like Salesforce and Ellucian, and is compatible with Blackbaud's RaisersEdge. So you get all of our wealth data, profiles and scores and ratings, and you can import it into your records from within your own DMS or CRM system.

Is your DMS or CRM listed below? Contact us today to see how WE can integrate our...Read more

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