Predictive prospecting uses data about the interests, personal property, and other characteristics of your existing clients to find the best new prospects.

If you are a fundraiser, it’s definitely no surprise to you that the time for year-end fundraising is right around the corner. Even if you are close to hitting annual targets, #GivingTuesday is a huge opportunity to boost your efforts and help you exce …

We put together this infographic to give you a comprehensive picture of who these single millennial millionaire are, what they own, what they do, and how they live. Unleash the power of WealthEngine on your own customers and prospects to hyper-personal …

Happy Halloween from WealthEngine

October 31, 2018 wealthadmin

This year, let’s skip the tricks and go straight for the treats. Contact us today to see how we can help you find your next best prospect.

Over the past few years, marketing has experienced a shift. As businesses moved into digital channels, and with the emergence of social media platforms, they were given the opportunity to communicate with customers on an individual level. Although pers …

Omnichannel marketing strategies in luxury marketing offer distinct way of interacting with your customers. It’s more personalized and dynamic. Omnichannel marketing can be defined as a multichannel sales approach that provides your customers with a fu …

Why do consumers consider one brand to be a “luxury” brand and another brand not? Exclusivity? Performance? Quality? Innovation? Heritage? For the most part, those all have been defining characteristics of a luxury brand, and they still are. However, t …

Everyone is looking for new customers for luxury marketing. What you may not realize is that a great source of new business is your existing customer database. Here’s how you can mine it to lower your customer acquisition cost. Reduce Your Customer Acq …

Luxury lifestyle marketing has changed. No longer can you simply market an image of your brand and how it will make the lifestyle consumer feel. Today’s luxury buyers purchase items that act as an extension of their values and identity. Here’s how to a …

Luxury brand marketing doesn’t just involve communicating and delivering products of a specific brand. It also involves creating and maintaining an image for your company that is based on a core set of values. To win over the luxury consumer, you must …