Veritus Group was established in 2005 to provide major donor fundraising services to charity clients internationally. The company works with top brand charities to provide major donor analysis, strategic planning, auditing of giving programmes, executive coaching, interim development leadership, as well as creation of multi-channel campaigns and use of social media in fundraising. Their philosophy is to help fundraisers to manage major donor relationships to build lasting and loyal donors. Using specialised tools including WealthEngine, they find the donors that want a relationship with their client’s charity. Then they create a workable plan for each donor and manage the plan with accountability. The result is increased donor loyalty, retention and giving.