Mike Lees’ Week in Review: Luxury Marketing, Social Media, Personalization & More
Were you able to attend the WealthEngine Luxury Marketing webinar last week? We had thought leaders in the affluence and luxury space sharing best practices around reaching the re-emerging affluent consumer.
In addition to sharing tweets around luxury brand marketing, there was also some great dialogue around personalizing messages to reach consumers more effectively and how nurturing our relationships with our customers can have a positive impact on our bottom line.
Won’t you join the conversation?
5 Ways to Craft an Authentic Story to Connect With Your Customers: http://t.co/ABLyvnKwNl #storytelling pic.twitter.com/OFlSAF35Gc
— Quarry (@Quarry) May 18, 2015
CMO’s Guide to Social Media Landscape http://t.co/O9UMyleT2d
— Michael Lees (@MichaelJLees) May 20, 2015
Personification vs personalization. Is a segment of “one” too small?! http://t.co/1WwsJYEQDL via @forbes @wealthengine
— Michael Lees (@MichaelJLees) May 20, 2015
Omni Hotels CMO: Brand Personalization Vital to Brand Loyalty – http://t.co/Ausk9LYBqz #crm #loyalty
— Erin Raese (@erinraese) May 22, 2015
Michael Lees is Chief Marketing Officer at WealthEngine. His “Week in Review” is a weekly round-up of conversations, insights and inspiration he’s discovered around the web. Have something you want him to take a look at and weigh in on? Tweet him @michaeljlees and tag #WECMO.
Want a demo of WealthEngine to see how WE can help you with audience development, marketing personalization and wealth insights? Share your contact information and we’ll be in touch soon.
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