How Healthcare Organizations are Pivoting to See Fundraising Success in a COVID-19 World
WealthEngine caught up with ChristianaCare’s Vice President of Development Gordon Brownlee and Spectrum Health’s Director of Finance and Operations Greg Workman to talk about how healthcare organizations are successfully navigating today’s challenging environment due to COVID-19.
View the Executive Briefing On Demand
Tune in to learn:
- Guidance on developing a Caregiver Relief Fund for those on the front lines
- How ChristianaCare is coordinating hundreds of PPE donations, including face masks, shields and gloves
- A strategy to look for new donors within your community and ways to optimize your messaging for fundraising as a result of COVID-19
Gordon Brownlee
Vice President of Development
ChristianaCare
Greg Workman
Director of Finance and Operations
Spectrum Health
Raj Khera
EVP and Chief Marketing Officer
WealthEngine
Raj is a past CEO and co-founder of several software businesses, two of which were acquired by public companies. At WealthEngine, he helps to create more value for customers through thought leadership and game-changing product enhancements. He is passionate about supporting higher education and cancer research and volunteers his time at the University of Maryland and local schools.
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