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The Secret to Creating Lifelong Donors

Personalization. The more you understand a student, parent, alumnus, or community member, the more likely you are to solicit a donation and create a lifelong donor. In today’s world of mass marketing and broad appeals, it’s imperative to cut through the noise with outreach that connects and moves prospects to give.

 

While your constituent base grows with each graduating class, we know how important it is to cultivate relationships from prospective students’ day to the 50 year reunion. With WealthEngine, you can personalize your outreach and engagement with actionable wealth and lifestyle insights that provide a comprehensive picture of every single person in your community.

The WealthEngine Advantage

Actionable insights
Actionable insights
Quickly discover deep insights about your student, parents, community members, and alumni by searching millions of unique WE Profiles. Get a comprehensive picture of their wealth, giving, lifestyle, and demographics so that you can create personalized strategies to win their gift.
Fill in the gaps
Fill in the gaps
Don’t waste your time looking up prospects and donors one by one. Get rich and relevant wealth and lifestyle data added to your records with regular screenings. We take our proprietary wealth scores and lifestyle attributes and merge them with your prospect data. Now you can see a comprehensive picture of their wealth, lifestyle, and affinity enabling you to successfully engage with them in a personalized way.
Stay up to date
Stay up to date
A clean and accurate database can save you and your organization huge amounts of time and resources. We can help you track down lost alumni and update records with accurate email address, phone, number, and other contact information.
Real-time intelligence
Real-time intelligence
As a student, parent, or alum is filling out a form on your website, WealthEngine can instantly deliver you their WE Profile and customize their next steps, all in real time. By integrating with our API, you can automatically personalize a prospect’s online experience while they are actively engaged on your website.
Build the perfect List

Looking to sell tickets, fill the stadium, or build an invite list for a special event? We can help you find the perfect prospects from our database of over 90% of the U.S. population. With light switch simplicity, you can build the a list by selecting the location, the net worth, and any other of our 1500+ attributes. Then use the contact information and actionable insights to quickly begin engaging them with a personalized message.

Build the perfect List
Find more like your best

By looking at your best donors, we can build a model of what makes them unique, and then find more prospects just like them. Stop wasting your time and development resources on prospects not likely to convert. Engage with people who have the capacity and affinity to give to you. Our powerful solutions can help you find more donors, predict giving levels, retain your donor base, and grow your donor commitment.

Find more like your best
Let us help

Not sure where to get started? Let our experts guide you through the process to ensure you are fully utilizing the powerful wealth and lifestyle insights that WealthEngine has to offer. Our consultants take a custom approach to each client and look at your entire fundraising and donor acquisition program to find ways you can improve. You know your company best, but we can work with you to find opportunities for growth.

Our team will:

  • Assess your existing business processes
  • Identify and assess problems and opportunities
  • Design solutions – analytical, tactical, and operational
  • Implement those solutions through analytics, process design, and campaign design
Let us help
"Over the life of our Making History campaign, we have added over 14,000 prospects. Of these, 9,000 have been donors to the campaign. In aggregate these new pool prospects have made campaign commitments of $600 million."
- Leading University