Millennials are a key consumer segment whose attention is highly valued. An updated approach is needed when marketing to the affluent millennial consumer.
April 24, 2017 3 min read
Data is only your most important asset (after people, of course!) if it’s clean, consistent, accurate and complete. If data is not maintained to these standards, any reporting or analytics done on top of it will be less than reliable. We offer …
Continue reading “Five Tips for Maintaining Your Data”
September 26, 2016 2 min read
September 8, 2016 2 min read
There comes a point in time when every business decides to expand outside of its current geographic boundaries. Local banks becoming regional banks. A retailer opening new boutiques. A real estate agent targeting buyers and sellers in new neighborhoods …
Continue reading “How Customer Modeling Helps Buccellati”
April 21, 2015 2 min read
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