News Articles

By Craig Hogan The luxury real estate market is rich — with opportunity. But the price that today’s luxury agent must pay to play in this segment isn’t just in dollars. It’s in data. The high-net-worth and ultra-high-net-worth markets are more vibrant …

Continue reading “Trends in Luxury Real Estate: How Data Will Help You Win More Business”

Marketing has long been based on instinct. Today however, with customer tastes becoming more varied and complicated; instinct alone is not enough. Data-driven decision making, segmentation, targeting and positioning have become the norm for corporation …

Continue reading “WealthEngine: Higher Conversions and Cost-Savings through Data”

By any measure, the number of Americans that can claim millionaire status is rising, and rising rapidly. No matter how it is measured, whether by total net worth (including homes and other assets) or by financial assets alone, there are many more peopl …

Continue reading “Marketing To Millionaires: More Numerous, More Diverse, More Challenging”

Without a formal business succession plan, you are not only putting your business at risk but also risking your family’s wealth and security. Over the past 10 years, despite political and economic uncertainties, entrepreneurship and business ownership …

Continue reading “Business Owners Need to View Their Succession Planning as Their Legacy”

The Northern Virginia Technology Council is honored to announce the finalists for the 21st annual Greater Washington Technology CFO Awards. The awards ceremony will take place on June 5, 2017 at The Ritz-Carlton, Tysons Corner. These prestigious a …

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Joining us for today’s show is Mark Logan, a Chief Executive Officer that every executive from a company with aggressive growth goals should tune in to watch. Today’s topic is developing corporate strategy objectives, and to follow along download our 1 …

Continue reading “Select the Right Growth Strategies to Maximize SaaS Enterprise Value”

An overwhelming 93 percent of baby boomers do not feel loyal to their favorite brands, according to a new report by ICLP. With emerging generations such as millennials getting a lot of marketers’ attention, baby boomers feel neglected by the retailers …

Continue reading “Retailers risk losing baby boomer clientele with inattentive CRM”

A struggling luxury real estate market, especially for metropolitan areas like New York, Miami, Hong Kong and London, continues to impact the global economy. With “asking prices” falling and “days on market” rising, the luxury …

Continue reading “An Emerging Trend Combats Struggling Luxury Real Estate Market, Draws Record Interest Level”

We are excited to partner with Salesforce.org in its launch of the Nonprofit Success Pack (NPSP). As you have undoubtedly read through various blog posts or press releases, this is an exciting advancement in Salesforce’s offerings designed to help nonp …

Continue reading “Why an Open Platform Matters”

The business landscape is in extreme flux and as a developer, I’m loving it. We’re seeing the old guard try to reinvent themselves, while new competitors are attempting to outpace them. Competition is at an all-time high. There are innovations and oppo …

Continue reading “These Four APIs Will Help You Personalize Customer Service”