WE Know How to Dig Deep for Donors

If you don’t have WE, you’re missing opportunities. It really is that simple. Not all wealth information is public, some households are hard to find, and not all the data is accurate. Fundraisers need a laser focus to carve out the right niche in data, to find the most likely donors. WE uses data science to give you meaningful, accurate and insightful information you can immediately use to focus and improve fundraising for nonprofits. Our system sources data from many vendors, and you can get to it anytime, anywhere – from your desk or your couch, on your computer, phone or a tablet. And it integrates with every major donor management system, so you don’t have to compromise on results.

Identify new donors, hold tight to the ones you have, and grow their contributions. How? Through multi-channel campaigns backed by prospect research and predictive modeling and analytics. WE can make sure you have the right data to drive your fundraising strategies.  

I knew strategically we needed a mid-level giving programme, and while we were deciding to review the database again for major donors, it made sense to go deeper; to look at the whole constituency.

We wanted to learn more about our donors and constituents, so we invested in a database screening that would also allow us to identify duplicate records and flag relationships between data in the various databases.

“We use the WealthEngine scores and ratings, primarily Propensity to Give (P2G) and Estimated Giving Capacity, to provide a high level overview of an individual we’re researching. The P2G score is a great identifier that directs us as to which individuals to look at first.”

The WealthEngine data enabled us to focus our approaches more strategically. We could approach fewer donors, but have better overall outcomes. Without the WealthEngine data we would not have been able to achieve what we did.

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