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WealthEngine and The Advisory Board Company partnered to conduct a survey among healthcare foundation and development leaders to better understand the current nature of grateful patient fundraising programs, how they have evolved over time, and...

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Approximately $1.6bln is contributed to healthcare organizations annually by patients. This helps to explain why there is a growing trend towards implementing robust Grateful Patients Programs (GPP) as a cornerstone of healthcare fundraising....

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Hospitals and healthcare organizations are increasingly relying upon individual giving to ensure the continuum of care they provide. In this best practices research initiative, we focus on the healthcare industry and the strategic decisions...

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