When Embry-Riddle Aeronautical University (ERAU) was vetting vendors to help them optimize their fundraising, they were looking for the best value, the highest quality data and an experienced team of subject matter experts. After comparing their options, they decided to move forward with WealthEngine.

With only 2% of their alumni making annual gifts, ERAU needed to understand why they weren’t getting more engagement. They knew that the majority of annual gifts were coming from a small group of people but they did not have many insights. WealthEngine was able to validate this and...Read more

WealthEngine is excited to partner with Attentive.ly to bring wealth intelligence together with social engagement. Hear from Attentive.ly CEO, Rosalyn Lemieux, on why they decided to join forces with us.

How were you first introduced to WealthEngine? 

We were first introduced to WE at the Nonprofit Technology Conference. With data driven fundraising on the rise, they immediately caught our attention with their innovative solutions around data driven marketing in an area (nonprofits) with few players. We were drawn to WE’s forward-thinking, yet incredibly practical, use of social data for modern fundraising, and have come to see WE as a key leader in the fundraising data space, who is also used by many of our customers.

When it comes to your current customers, what does the demand look like for solutions to help personalize communication?...Read more

In a perfect world, a fundraising database would be, well, perfect.  Imagine for a moment your CRM system with every name spelled correctly, all addresses and emails updated, every gift entered accurately – it’s a beautiful thought, isn’t it?

It is, however, extremely rare to find a “perfect” database.  There are always issues, anomalies and mistakes.  And, of course, donors and prospects don’t always give us their full information or don’t alert the organizations they support when they move or change information.  Indeed, we can always expect some level of data degradation year...Read more

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