Anyone who has initiated a screening project will tell you that it can be a mixed blessing.  Whether it becomes a thorn in your side or the answer to your prayers is up to you.  A common first reaction to getting screening results delivered to your desktop is "Oh myyyy, that's a lot of data!"

Fortunately, for those who are in that position, it's not too late to gain control.  And control leads to momentum, momentum leads to wins.  And wins lead to cheers.  Suddenly, you're a hero.  And admit it, being a hero once in a while feels pretty good.

Because I've worked with hundreds...Read more

Only 39% of donors on average renewed their support for a given charity from 2011 to 2012. This, according to AFP and The Urban Institute’s 2013 Fundraising Effectiveness Report, is the sad state of donor retention.

There are a number of reasons donors stop giving.  Research by Adrian Sargeant, one of the foremost scholars on the topic of donor retention, indicates that 53% of donors who do not renew cite reasons related...Read more

We just announced our acquisition of BrightContext, a company that for the last few years has led the market in helping people make sense of large volumes of real-time data. What does this mean for the prospect researcher or fundraiser working on the front lines? Plenty. WealthEngine already has the broadest and deepest research data on the most donors and prospects in the nation (and the UK). By providing wealth, lifestyle, demographic and behavioral data, we help organizations every day answer questions like “Who are my best major gift prospects?” and “Would she be interested in education or health initiatives?”Read more

We’re very excited about this one!  This week we announced our acquisition of BrightContext, a company that for the last few years has led the market in helping business people make sense of large volumes of real-time data. Big Data is by no means a new phenomena, but recently it has hit something of a “trough of disillusionment” as companies that were excited by the promise it held, face the realities of garnering real insight and presenting that insight to their employees in ways that make a difference.  And that is why the combination if WealthEngine and BrightContext is so interesting.Read more

Over the past several years, Big Data, Data Analytics and Data Visualization have become some of the noisiest buzzwords in the nonprofit lexicon.   Data, analytics, and reporting together form the basis of business intelligence, and while many nonprofits are developing core competencies in one or the other of these key functions, it takes a true organization-wide commitment and approach to achieve the benefits of BI and data-driven decision making.  Read more

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