Custom Modeling for Nonprofits

 

When you need to know: Who are my best donors and prospects?

Analytics allows you to draw conclusions and make informed decisions so no time is wasted when you are targeting those prospects with the greatest potential.

Using a combination of predictive and descriptive analytics can help you answer critical questions about your donors and prospects and inform your fundraising strategy. Modeling is very much a part of the analysis stage when working on an analytic problem. When conducting a custom analysis, WealthEngine works with clients to first identify the business problem, and then we create a custom analytic solution, including a model, to address the business problem.
 
WealthEngine offers a selection of custom modeling options, including:

Major Gift Model Major Gift Model Predicts the likelihood of a constituent to give at or above your major gift threshold
Planned Giving Model Planned Giving Model Predicts the likelihood of a constituent making a planned gift or commitment donating an annuity, bequest, or trust to your organization
Annual Fund Model Annual Fund Model Predicts the likelihood that a constituent will respond to an annual fund campaign
Likelihood to Give Model Likelihood to Give Model Predicts the likelihood that a prospect will give to an organization
Estimated Next Gift Amount Estimated Next Gift Amount Estimates the next gift amount based on prior giving and/or wealth attributes
Gift Pyramid and Feasibility Gift Pyramid & Feasibility Determine or assess the feasibility of a capital campaign goal through the development of a gift pyramid that identifies and qualifies prospects by analyzing historical giving, affinity, and ability
Donor 360 Donor 360⁰ In-depth analysis to identify the segments or clusters that share similar characteristics within segments, while being heterogeneous between segments
Prospecting Look-alikes Prospecting Look-alikes Applies the characteristics of donors to the prospecting universe to identify the best matches for cultivation

 

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