Analytics Solutions for Nonprofits
When you need to know: Who are my best donors and prospects?
Analytics allows you to draw conclusions and make informed decisions so no time is wasted when you are targeting those prospects with the greatest potential.
Let’s talk about your needs—for many nonprofits, it is to find the best donors and prospects for your organization. This often requires digging into your database to uncover those with the greatest potential for each and every fundraising initative. Whether you are focusing on major gifts, annual giving, planned giving, a capital campaign or a special fundraising/marketing project, WealthEngine AnalyticsSM offers custom data appends (wealth screening), predictive modeling and other analysis-based services.
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Wealth Appends (Wealth Screening)
- Prioritize your entire database or special list
- Identify wealth and hard assets, philanthropic interests, profession, and social networks
- Schedule routine data appends for select constituents—partial database refresh, patients (healthcare), alumni or parents (education), subscribers (arts and culture), event attendees, etc.
- Have your results posted into your FindWealth OnlineSM account for seamless research
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Custom Analytics
- Save time and money interpreting your best prospects—analytics ranks and scores your entire file
- Validate gift pyramids with data, affinity and capacity
- Predictive modeling is custom built for you—based on your specific goals rather than industry-based assumptions
- Support provided on how to evaluate Return on Investment (ROI)
- Leverage your knowledge through benchmarking studies
- Standard and custom training, as well as consulting support, are also available to maximize your fundraising success
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