Community Colleges: Growing Individual Giving with Effective Prospect Research

Following an in-depth 2009 research study on prospect research in higher education fundraising, WealthEngine challenged itself to dig deeper and investigate the extent to which prospect research is used by community colleges, particularly in the area of individual giving. The white paper is the result of this research initiative and provides an overview on giving to community colleges and strategy to implement best practices through the use of prospect research.

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