Best Practices for Prospect Research in Arts & Culture Fundraising

Section: 
Nonprofit

Given the current state of the economy and the fundraising outlook, many Arts organizations are focusing on ways to increase their fundraising results.  Effective and targeted prospect research can help Arts and Culture organizations transform their fundraising processes and improve results.

WealthEngine’s report, Best Practices for Prospect Research in Arts & Culture Fundraising, is a unique, in-depth look at how arts organizations are conducting prospect research within their fundraising process.  Using data from an extensive survey of over 140 organizations, we identify seven best practices related to successful research and fundraising programs.

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